A taste of my

design journey

G'day!

Every design I create is rooted in curiosity, storytelling, and a love for visual detail. What started as a passion for colors and composition has grown into a career shaping brands and bringing ideas to life through art direction, visual identity, and motion design. Along the way, I’ve learned that great design doesn’t just look good — it feels right, connects deeply, and communicates clearly. This space is a glimpse into my journey, the work I love, and the creativity that drives me forward.

01

My Journey So Far

1. Print Specialist

2026-Current

As a Pre-Press / Digital Press Specialist at Total Print Control, I prepare and produce client print jobs from incoming artwork through to finished product. I pre-flight artwork in PDF using PitStop to make sure files meet print specifications before production, then run jobs on the Canon digital press, which handles SRA3 and smaller stock. I also operate the die-cut press and guillotine for finishing, and help keep the workshop equipment maintained. The role draws on my design background and my experience managing an in-house digital press, and it gives me hands-on involvement in every stage of getting artwork into print.

2. Senior Graphic Designer & Marketing Generalist

2025-2026

Employed by Ozdent as a multidisciplinary designer creating marketing and promotional materials across
Ozdent’s Dental, Grocery, and University sectors, with involvement in the company’s e-commerce modernisation. Key Achievements included optimising Ozdent’s MailChimp account; and leading the move from print-based proofing to a digital SharePoint online system.

3. Marketing Generalist & Senior Graphic Designer

2022-2025

Sole Marketing Designer for Dicker Data – Access and Surveillance (DAS), working with the Marketing Manager to deliver promotional and awareness campaigns for 10 branches nationwide. Key Achievement included creating video content and managed in-store digital playlists across DAS locations, contributing to increased product awareness and over-counter sales.

4. Brand Ambassador & Marketing Designer

2020-2022

Worked closely with the Marketing Manager, we created promotional campaigns for 12 Hills branches across Australia. Key achievements included expanding market presence by launching and growing the
Hills Facebook page to 4,000+ followers; and executing the rollout of a remote video
management system for in-branch digital screens.

3. Senior Creative Designer

2004-2019

Joined News Corp Australia (NCA) developing high-profile promotions and strategic campaigns across Advertising, Marketing, Editorial, Sales, and Corporate teams, ensuring all creative collateral met NCA’s brand and production standards.

2. Production Artist

2002-2004

Joined the creative team at The Manly Daily designing client advertising for the ‘North Shore Bible’.

1. Mac Lab Technician

1999-2002

Started as a Mac Lab Technician for the Design and Editorial Labratories for the University of Western Sydney.

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hello @ashjofolio.com

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